Please meet Mandi George. If Brand Focus Digital were a sports team, Mandi would be our highly talented utility player. She can do it all! Since Employee Appreciation Day on March 1, Brand Focus Digital has taken some time to highlight our amazing talent. Our team members are indeed the reason why we surpass our clients’ expectations day after day. We can’t thank our employees enough, and we appreciate each and every one of you! Official Title at Brand Focus Digital and Responsibilities At Brand Focus Digital, I call myself the Jill of All Trades.😊 But mostly, I run the operations of Brand Focus Digital. I manage everything from accounts receivable to payable, to human resources, to marketing/communications, to strategic planning, to supporting the entire team wherever I can. Why I Like Working for Brand Focus Digital I joined Brand Focus Digital over seven years ago, when my husband, Clint, was about a year into launching the business. I was ready to try working in a different industry and wanted to support him in building a business of our own. Now, I wouldn’t trade it for anything. We work extremely hard providing the best service we can to our employees, clients, and partners. Employment History and Education I earned a Bachelor of Science degree and Master Certification in health education program development. Up until seven years ago, I held various health education program development roles in county public health, nonprofit, medical centers, and corporate. While I switched roles and industry, the importance of health and wellness remain to be an integral part of who I am. Fun Fact About Me In 2020, I skate skied a marathon which was one of the hardest work outs ever! To bring it down a notch, I started playing golf with my husband; and we now play quite regularly. I have THE best family in the world, and I am an identical twin. 😊 Contact Brand Focus Digital Today Brand Focus Digital helps manufacturers sell their products easier and more efficiently on Amazon and other online retailers - in North America and across the globe. We work tirelessly and diligently with the makers of (and not limited to):  Food products Pet related merchandise Health and Beauty products Outdoor gear BFD’s talent has decades of experience working at Amazon as well as other online retailers. In partnership, we deliver comprehensive solutions to maximize profits for your brands. Contact us now to get the help that truly makes a difference.

Our focus this week is on Sarah Miller. Sarah is an integral member of the Brand Focus Digital team, and we sincerely thank her for all of her hard work and dedication. As you know, Employee Appreciation Day was March 1. It’s nearly impossible to honor all of our great employees in the span of a mere 24 hours. Thus, we continue to shine a spotlight on all of our great team members almost two months after the fact. Once again, thank you to all! Official Title at Brand Focus Digital and Responsibilities For over 3 years, I have managed: Client marketing strategies, Advertising, SEO, Listing optimization, Forecasting, and Shipment logistics. I also serve as a master troubleshooter in the complex world of Amazon and eCommerce. Why I Like Working for Brand Focus Digital What I love most is facilitating a brand’s sales growth through strong marketing strategies. I also love the brands I work with! Employment History and Education I have 20 years of CPG marketing experience and have launched or re-launched over 1,000 products in my career. I hold numerous marketing awards and have served as a: Senior Brand Manager at a top Grocery Retailer, and Marketing Director to a CPG company. These past roles have helped provide great insight into the intricacies of successful go-to-market strategies. In the past, I have also managed Amazon launches at two CPG companies. I have a degree in Psychology from LSU where I graduated number one in my class. I also hold a master’s degree in business from UT Austin. Fun Fact About Me I’m a certified iRest Yoga Nidra Meditation coach and have helped numerous people find deep relaxation and peace through meditation. Contact Brand Focus Digital Today Brand Focus Digital helps manufacturers sell their products easier and more efficiently on Amazon and other online retailers - in North America and across the globe. We work tirelessly and diligently with the makers of (and not limited to): Food products Pet related merchandise Health and Beauty products Outdoor gear BFD’s talent has decades of experience working at Amazon as well as other online retailers. In partnership, we deliver comprehensive solutions to maximize profits for your brands. Contact us now to get the help that truly makes a difference. 

Please take a moment and meet Brand Focus Digital’s amazing Vice President, Colleen Caso. Colleen brings over a decade of experience with selling brands on Amazon to our talented team. Thank you again to all of our employees as we continue celebrating Employee Appreciation Day! You can never shine a spotlight on these people for too long. Their hard work and dedication are truly admired and respected. Official Title at Brand Focus Digital and Responsibilities Vice President. I am actually the former owner of Lift Sales & Marketing, which was a business that helped manufacturers utilize eCommerce platforms to drive brand awareness and increase sales through the use of diversified strategic plans and eCommerce tools. Lift Sales & Marketing merged with Brand Focus Digital in December of 2023, and I was delighted and honored to become Brand Focus Digital’s Vice President. I have worked alongside Brand Focus Digital’s CEO, Clint George, while at Amazon and have known him for decades. My current role allows me to continue to work alongside a distinguished colleague. I have been working with brands selling on Amazon for over a decade and each brand has different goals, directives, and strategies. Working with multiple brands allows me to utilize learnings from one brand and apply to others based on their KPIs and budget. I love helping to educate brands on eCommerce and creating strategies to best support growth. Why I Like Working for Brand Focus Digital I love working with our team at Brand Focus Digital because everyone has a great attitude toward each other, which is tremendous given our remote work. We all support each other and share our experiences so that we can make sure to spearhead issues or apply successful campaigns/strategies to other brands. Employment History and Education I have a fashion merchandising/business sales management Bachelor’s degree. I loved working in fashion but took an opportunity to join Amazon on the grocery team 15 years ago and never looked back. I really enjoy the CPG world and consulting with brands in all lifecycles. Fun Fact About Me I am a mom to two amazing daughters! I coach Girls on the Run for my oldest daughter and enjoy sharing that passion with her. I also love to travel and try new foods. Contact Brand Focus Digital Today Brand Focus Digital helps manufacturers sell their products easier and more efficiently on Amazon and other online retailers - in North America and across the globe. We work tirelessly and diligently with the makers of (and not limited to):  Food products Pet related merchandise Health and Beauty products Outdoor gear BFD’s talent has decades of experience working at Amazon as well as other online retailers. In partnership, we deliver comprehensive solutions to maximize profits for your brands. Contact us now to get the help that truly makes a difference.

Our spotlight continues to focus on our amazing employees as we proceed in our several month celebration of March’s Employee Appreciation Day. Please take a moment and meet our super skilled Manager of Business Management, Jeff Fisher. Jeff is an integral component to our amazing team! Please contact Brand Focus Digital today and let us assist with your eCommerce needs. Official Title at Brand Focus Digital and Responsibilities At Brand Focus Digital, I’m the Manager of Business Management. Like the other business managers on our team, I manage several of our client accounts. This means I do everything possible to help the brand succeed on Amazon, including providing support for operations, catalog management, sales and promotions, and advertising. In addition to these tasks, I provide support to the rest of our business management team. This looks like one-on-one support and team coaching, but it also involves acquiring tools and establishing best practices to ensure that our company continues to provide industry-leading services to our clients. Why I Like Working for Brand Focus Digital Prior to working at BFD, I worked for a larger sales and marketing company. The size and structure of the company presented significant challenges, particularly with regard to client relations and collegiality between employees. Our team at BFD is small (I prefer sleek and nimble), which is great as it allows us to develop strong relationships with each other. Additionally, a smaller size gives us the flexibility to meet the diverse needs of our clients. Moreover, it allows for a lot more creativity and freedom in how we approach issues that inevitably arise when working with Amazon. The bonus of doing that work for people you have genuine relationships with is rewarding. Employment History and Education Prior to my employment at Brand Focus Digital, I worked for several years on the operations team for the eCommerce division of Acosta Sales and Marketing. This gave me a solid foundation for learning the technical side of the business, and helped me learn all the tricks for combating the myriad issues that arise on Amazon’s back end. I have a bachelor’s degree in History from the University of Washington, as well as a Masters of Divinity from Fuller Theological Seminary. I bet you weren’t expecting that combination. Fun Fact About Me I’m a guitar player, singer, and songwriter. I lead the music program most Sundays at my church in downtown Seattle. I also recently became a Little League baseball coach for the first time, which is going okay. Contact Brand Focus Digital Today Brand Focus Digital helps manufacturers sell their products easier and more efficiently on Amazon and other online retailers - in North America and across the globe. We work tirelessly and diligently with the makers of (and not limited to): Food products Pet related merchandise Health and Beauty products Outdoor gear BFD’s talent has decades of experience working at Amazon as well as other online retailers. In partnership, we deliver comprehensive solutions to maximize profits for your brands. Contact us now to get the help that truly makes a difference.

Please take a moment to meet our Senior Catalog Manager, J’son Cox. J’son has been with Brand Focus Digital for over four years. He is a talented and experienced member of a high caliber eCommerce team, which we are setting aside a few months to honor in light of this month’s Employee Appreciation Day. Brand Focus Digital attributes its success to our family of talented employees. Official Title at Brand Focus Digital and Responsibilities As Senior Catalog Manager, my role is to support the team in the management of the Amazon product listings and the maintenance of their attributes in the marketplace. I am the primary subject matter expert for enhanced content on Amazon, and the go-to contact for the creation of A+ pages, videos, brand stores and brand stories. I not only work closely with the Brand Focus Digital team and our clients to produce and/or refine existing content, but also consult with them to ensure that the implementation of creatives is within Amazon’s guidelines and best practices. My goal is to help optimize the Amazon listing quality, and the quality of all customer-facing content to the fullest - ultimately boosting the brand’s presence in multiple spaces within the marketplace. Why I Like Working for Brand Focus Digital Working with a small and efficient team provides us with a unique opportunity for great communication and in-house knowledge sharing. Reaching out to the nearest SME has been made easier than ever. After being employed by much larger corporations, I especially appreciate the availability and candor from our leadership, which is not found in the typical workspace. Employment History and Education I graduated from The Art Institute of Seattle with a Degree in Graphic Design and Illustration. After a brief stint of mostly freelance artwork, I spent 8 years as an SEO specialist for a Fortune 500 company, optimizing websites for the auto industry between the US, Canada, and Australia. I spent the last 6 years managing sellers on Amazon – the first couple years setting up accounts, advertising, providing reporting and implementing creative content between the Toy and Pet Supply category. Since then, I’ve been doing the same, primarily for the Grocery category, managing the content and catalogs for Amazon sellers. Fun Fact About Me I spent much of my youth on stage and at the drawing table, engaging in the arts and the performing arts. In high school I won the Division’s Outstanding Vocalist Award at the Mt. Hood Jazz Festival. Contact Brand Focus Digital Today Brand Focus Digital helps manufacturers sell their products easier and more efficiently on Amazon and other online retailers - in North America and across the globe. We work tirelessly and diligently with the makers of (and not limited to):  Food products Pet related merchandise Health and Beauty products Outdoor gear BFD’s talent has decades of experience working at Amazon as well as other online retailers. In partnership, we deliver comprehensive solutions to maximize profits for your brands. Contact us now to get the help that truly makes a difference.